About

Meet Matt Cherry, a nonprofit growth strategist who turns ambitious missions into sustainable revenue, stronger systems, and measurable social impact. With more than 30 years of experience as an executive director, development director, foundation leader, and advisor, Matt has built fundraising programs from the ground up, secured seven-figure gifts, led multimillion-dollar campaigns, and transformed underperforming operations into engines for growth.

Matt increased annual funding from $350,000 to $8 million while leading Death Penalty Focus, and later helped grow Dream.org’s revenue from under $6 million to more than $20 million in two years. He has led grantmaking, major gifts, peer-to-peer fundraising, planned giving, events, and communications strategy. 

An internationally recognized human rights leader, Matt was elected three times as president of the United Nations NGO Committee on Freedom of Religion or Belief. Matt brings clients fundraising discipline, executive judgment, and movement-building experience.

Your nonprofit does amazing work. Now let’s make sure people actually get it.

This free workbook walks you step-by-step through the pieces of a strong case for support—plus gives you a customizable Canva template to pull it all together.